Anthropometry Question
(Use the tables in Wickens)
You are a designer for a new line of bicycles. Your company has decided it wants to sell an adjustable bicycle, where the bicycle will fit most people - that is, from the 5th percentile female to the 95th percentile male consumer. (Assume a North American market base).
b. (4 marks) Present a brief argument you could make to your boss on how to design a bike that will reach a larger segment of the cycling market. Explain what part of the market you will reach and back up your argument with calculations.